Robin Kaler, Renee Lyell, Pat Sherrod
The 2009 Branding Leadership Award goes to Renee Lyell of the Center for Training and Professional Development, the artists formerly known as T4B. Renee joined them just a couple of years ago, as they were changing their name...and we were implementing new graphic identity standards. As Renee oversaw the development of a new Web site, the creation of marketing plans and collateral for the organization plus its premiere event - the Biennial Conference for Women, as well as the rollout of the new name - she worked closely with Public Affairs to ensure that she was following the campus identity standards. She did that while protecting the Training Center's distinct personality and supporting a consistent visual identity. Renee exemplifies the quality and strength that are the Illinois brand, and we're delighted to name her this year's Branding Leader. Congratulations, Renee!