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Results for "May, 2011"

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  • MBA Student Creates Video Game to Teach Business Fundamentals

    Cristian Mitreanu, creator of the TEDxUIUC event, had put his expertise to work and created a new video game to teach us the fundamentals of making decisions at work. His game, OFMOS, is an innovative casual video game that mimics the basic actions taken by a CEO when deciding what the company should offer, when, and to whom. Rather than dealing with two separate portfolios, one of offerings and one of customers, this new theory allows us to analyze a company as a single portfolio of business entities. These entities are virtual business spaces defined by an offering and a set of customers, who have the same behavior relative to that offering. They are called "ofmos," a term derived from the combination of words offering-market-cosmos. In a beta-test of the game, 4 MBA students played and provided feedback and comments about their experience. Keep reading to hear from Srini, Koichi and Brett...